Stock and pricing
Pricing agentEvery car against its market, every morning.
After the 06:00 snapshot, the pricing agent compares every car in stock with its own comparables. It says where each price stands and suggests one next step, with its reasons. It never changes a price by itself.
- At market
- Within ±3% of the comparables' median
- Market
- Read at 06:00 Gulf time, every day
- Price changes
- Made by a person, each with its reason and origin
The morning run
Every car, its own comparables.
Once the morning's snapshot is published, every car in stock gets a fresh market position: its asking price against the median of cars like it. Each one then gets a next step from where its price sits and how long it has been in stock.
- Market figures come from our daily snapshot of UAE listings, never a live call
- A car's own adverts are left out of its comparables
- Fewer than 5 comparables: the price is not rated, and the screen says so
- 06:00 · Snapshot read · 199,840 listings · complete
- Published in one step
- Every car in stock given a fresh market position
64 cars · every price compared with its own market, as of 06:00
Stock · all rooftops · Sample
-
2019 GMC Yukon Denali
74 days · AED 134,900
+11.8%
↓ Reduce
-
2018 Infiniti QX80
97 days · AED 96,500
+4.1%
Wholesale?
-
2021 Nissan Patrol LE Platinum
44 days · AED 214,500
+6.2%
Review price
-
2021 Mitsubishi Pajero GLS
66 days · AED 74,900
−1.4%
Check listing
-
2022 Kia Telluride SX
16 days · AED 139,900
+4.6%
Watch
-
2020 Lexus GX 460
12 days · AED 159,000
−0.8%
Hold
-
2020 Toyota Prado VXR
2 days
No asking price yet
Set a price
From our daily snapshot, never a live call. Each car's own adverts are left out of its comparables.
Try a price
See where a price lands before you set it.
Move the asking price and see where it lands in its own market, how it ranks among the comparables and what it leaves after holding and VAT. The button tells you whether you can set the price yourself or must ask for approval.
Is it priced right? · Sample
2019 GMC Yukon Denali
74 days in stock · Sandstone Motors Downtown · VAT: margin scheme
Median AED 120,700 · 18 listings
- Vs its market
- +3.0%At market
- AED 3,600 above the median of AED 120,700
- Price rank
- 14th
- cheapest of 19, counting this car
- Gross at this price
- AED 14,500
- Total cost AED 109,800
- Net after holding and VAT
- AED 6,599
- Holding to date AED 7,030, and VAT on the margin
A change like this needs approval from a manager or the owner, with a reason.
At AED 124,300 the Yukon is at market, 3.0% above the median. A drop of AED 10,600 needs approval.
Suggestions
One next step, with its reasons.
Where a car needs more than holding, the agent suggests one next step: reduce, review, set a price, check the listing or consider wholesale. Each comes with its reasons, such as the days in stock and what another week costs. Try it, snooze it for seven days or dismiss it. It never changes anything by itself.
- Reduce and review propose the top of the at-market band
- Set a price proposes the market median
- Asking prices round to AED 100
Suggestions · one per car · after the 06:00 run · Sample
Sandstone Auto Group · all rooftops
- Open
- 5
- Reduce
2019 GMC Yukon Denali · Downtown
Suggestion: reduce the price to AED 124,300
74 days in stock · 11.8% above a market of 18 listings · every week costs about AED 665.
- Review
2021 Nissan Patrol LE Platinum · Downtown
Suggestion: review the price (market AED 208,000)
44 days in stock · 6.2% above a market of 14 listings · every week costs about AED 665.
- Set a price
2020 Toyota Prado VXR · Airport Road
Suggestion: set the asking price at AED 141,500
no asking price yet · the market price of 22 listings.
- Check listing
2021 Mitsubishi Pajero GLS · Sharjah
Suggestion: check the listing
66 days in stock · priced with the market and not selling.
- Wholesale?
2018 Infiniti QX80 · Sharjah
Suggestion: consider wholesale, or a transfer
97 days in stock, past the point where retail usually works · every week costs about AED 665.
Sold faster at Sandstone Motors Airport Road: 6 sold in the last year, median 34 days
A suggestion never changes a price. A person applies it, and big drops go for approval.
How a price is judged
Two questions, one answer.
Where is the price against its market, and how long has the car been here? Together they pick the next step. A car above its market is watched while it's fresh, reviewed from day 31 and reduced only once it's aged.
Price position × days in stock · default settings
| Price position | 0–30 days | 31–45 days | 46–60 days | 61–90 days | 91+ days |
|---|---|---|---|---|---|
| Above market | Watch | Review price | Review price | Reduce | Wholesale? |
| At or below market | Hold | Hold | Hold | Check listing | Wholesale? |
| Days | Above market | At or below market |
|---|---|---|
| 0–30 | Watch | Hold |
| 31–45 | Review price | Hold |
| 46–60 | Review price | Hold |
| 61–90 | Reduce | Check listing |
| 91+ | Wholesale? | Wholesale? |
At market is within ±3% of the median. Aged means more than 60 days. Each dealer can change both, and the target turn, in its settings.
Why it isn't selling
Price is only one of four reasons.
Before anyone reaches for a markdown, the agent looks at prep, the listing, the price and stock fit: overdue prep, too few photos, not listed anywhere, above the market, a price unchanged for weeks, a thin market, or similar cars already in stock. Then it names one next step.
- One next step for the car, not a list of everything at once
- It may suggest a transfer to a rooftop that sells this car faster
- Where a car is listed is a manual record your team keeps for each channel
Why it isn't selling · Sample
2021 Mitsubishi Pajero GLS
Ready for sale · 66 days · AED 74,900 · −1.4% vs its market · Sandstone Select Sharjah
- Prep Clear
- Listing 1 thing
- Not listed on any channel
- Price 1 thing
- Price unchanged for 66 days
- Stock fit Clear
2021 Nissan Patrol LE Platinum
Ready for sale · 44 days · AED 214,500 · +6.2% vs its market · Sandstone Motors Downtown
- Prep Clear
- Listing Clear
- Price 2 things
- 6.2% above the market (AED 12,500 over the median)
- Price unchanged for 44 days
- Stock fit Clear
2018 Infiniti QX80
Ready for sale · 97 days · AED 96,500 · +4.1% vs its market · Sandstone Select Sharjah
- Prep Clear
- Listing Clear
- Price 2 things
- 4.1% above the market (AED 3,800 over the median)
- Price unchanged for 40 days
- Stock fit 1 thing
- Cars like this take 58 days to sell (cars leaving the market)
Sold faster at Sandstone Motors Airport Road: 6 sold in the last year, median 34 days
2020 Chevrolet Tahoe LT
In preparation · 28 days · AED 118,500 · +0.6% vs its market · Sandstone Motors Airport Road
- Prep 1 thing
- 1 prep task overdue
- Listing 1 thing
- 5 of 8 photos
- Price Clear
- Stock fit 1 thing
- 2 similar cars in stock
Price changes
Approved, applied and on record.
When a change needs approval, it goes to the right person with a deadline in working minutes. The price changes only at the last approval, and only if the car is still at its old price. Every change is kept with its reason and origin, and the audit log records who made it and when.
- Nobody approves their own change. The one exception is an owner when nobody else at the rooftop can, and the log records it as a self-approval
- One pending change per car at a time
- Bulk reprice moves each selected car to the top of its at-market band, sending each for approval where required
Price change · Sample
2019 GMC Yukon Denali
Sandstone Motors Downtown · 74 days in stock
- 10:02 Pricing agent Suggestion: reduce the price to AED 124,300 74 days in stock · 11.8% above a market of 18 listings
- 10:04 Rania Saadeh Asked for approval: AED 124,300 Reason: Aged stock: moving towards the market
- Waiting for a manager or the owner Due at 14:04, 240 working minutes after asking. Until then the asking price stays at AED 134,900.
- 10:15 Faisal Rahimi Approved Owner · Sandstone Auto Group
- 10:15 Applied Asking set to AED 124,300 The car was still at its old price
Price history
Every change, with its reason and origin
- 12 Oct AED 134,900 → AED 124,300 applied from a suggestion · approved by Faisal Rahimi
- 2 Aug First price AED 134,900 applied by hand · Rania Saadeh
Incoming stock
Bought with evidence, stocked with it.
When an appraisal is won, the car arrives as incoming stock with its photos, purchase price, reconditioning estimate and VAT evidence, so nobody types it in twice. Until the next market run, it shows the market figure its offer was built on.
- Incoming, in preparation, ready for sale, reserved or sent to wholesale; then sold, wholesaled or removed
- Ready for sale needs an asking price, the required photos (8 by default) and the required prep
- A car bought another way is added by VIN or by hand, with its source and cost
Incoming stock · Sample
2022 Toyota Land Cruiser GXR
GCC spec · 41,200 km · Sandstone Motors Downtown · from appraisal APR-0381
- Incoming (current stage)
- In preparation
- Ready for sale
- Sold
Photos from the appraisal
13 of 19 taken · all 8 required
- Purchase price
- AED 206,000
- Reconditioning estimate kept out of the total
- AED 3,200
- VAT evidence
- Margin scheme
- Market median from its appraisal · 31 listings
- AED 238,500
Until the next snapshot gives it a market position of its own, the car shows the market figure its appraisal was priced on, with that snapshot's date.
Profit
Every car's profit in three numbers.
Gross, net after holding and net after VAT, at today's price. Estimates are shown but kept out of the total. When a car is sold, wholesaled or removed, its days in stock, total cost and gross freeze.
- 01
Gross
Price − total cost
Total cost adds up the cost lines: bought, reconditioning, inspection, detailing, photos, transfer, listing fees, warranty, transport and the rest.
- 02
Net after holding
Gross − holding so far
Holding is AED 95 a day by default, plus any cost of capital you set. Suggestions to reduce, review or wholesale say what another week costs.
- 03
Net after VAT
Net after holding − VAT on the sale
VAT follows the car's own treatment. If it isn't confirmed, or the purchase price is missing, VAT is taken on the full price and the figure is marked provisional.
Sales executives and viewers are never sent cost or margin. Prep enters costs without seeing them. DealRevs supports VAT decisions; it isn't a VAT ledger or an invoicing system.
Who does what
The agent watches. You price.
- Compares every car with its own comparables after each morning's snapshot
- Places each price below, at, above or well above its market
- Suggests one next step, with the days in stock and the weekly holding cost
- Looks at prep, the listing, the price and stock fit when a car isn't selling
- Try a price, then set it or ask for approval
- Snooze a suggestion for seven days, or dismiss it
- Approve or decline price changes, with a reason
- Set the at-market band, the aged threshold and the target turn
The starting settings
As of October 2026
- At-market band
- ±3% Of the comparables' median. Each dealer can set its own.
- Comparables to rate a price
- 5 With fewer, the price is not rated.
- Aged after
- 60 days With a target turn of 45 days.
- Snooze a suggestion
- 7 days Or dismiss it. Nothing changes by itself.
Questions
Asked on the stock walk.
Does the agent ever change a price by itself?
No. A suggestion is a draft. A person sets the price, and a change that needs approval waits for the approver. The asking price doesn't move until the last approval, and only if the car is still at its old price.
Is the market price live?
No. Positions come from a daily snapshot of UAE listings read at 06:00 Gulf time, and each one shows that time. If the morning's run is late, the screens say so and show the snapshot they are using.
What does at market mean?
Within 3% either side of the median of comparable listings, by default. You can set your own band. With fewer than 5 comparables, the price is not rated rather than given a number it can't support.
Which price changes need approval?
Your approval policies decide. The default sends a drop of AED 10,000 or more to a manager or the owner, with a reason, due in 240 working minutes. Owners and group admins can change the policies.
Who sees cost and margin?
Owners, managers and finance see and edit them; buyers and group admins see them. Sales executives and viewers are never sent them, and prep enters costs without seeing them.
What happens to a new car before its first market run?
It shows the market figure its appraisal was priced on, with that snapshot's date. The next market run gives it a position of its own.
Keep exploring
Works with the rest of the team
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Approval router
Approvals
The right approver, in working minutes, seeing what the appraiser saw.
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Owner's brief
Insights
Capital, ageing and margin you can trust on a Sunday night.
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Market agent
Market data
UAE listings read, cleaned and graded every morning at 06:00.
Book a demo
Watch the morning run. Then make the call.
We'll walk a sample stock list with you: where each car stands against its market, why one isn't selling, and a price change taken through approval.